Sunday, 14 April 2013

New Bing Feature Lets Users Pin Images To Pinterest Straight From Image Search Page

Bing announced today a new “Pin to Pinterest” characteristic that permits users to pin Bing likeness seek outcomes exactly to a Pinterest board.

According to the Bing seek Blog, the company assembled a assembly of lifestyle and design bloggers last fall to assess their seek and communal newspapers customs. Based on the results of the evaluation, Bing conceived the “Pin to Pinterest” characteristic to help the way of life and design community overcome common trials when seeking for initial, high tenacity images.

Users can pin images exactly from a Bing image seek to a particular Pinterest board without having to establish a bookmarklet. The images are mechanically connected to the initial source with the correct attribution included.

Monday, 8 April 2013

“Advertisers Deserve Control” Bing Ads Responds To AdWords Enhanced Campaigns

Repeating declarations he made at SMX West last month, David Pann, general supervisor of the seek mesh at Microsoft, is making it clear that Bing publicity will not go the way of AdWords Enhanced crusades in decreasing device targeting choices.

He spoke to advertisers at a San Francisco Forum yesterday about the concern and addressed the inquiry formally in a blog mail yesterday. Under a bold “ADVERTISERS DESERVE command” headline, Pann composes:

“At Bing publicity, we accept as true very powerfully in giving advertisers the devices and flexibility to command their spending, goal the most applicable audiences, and double-check they can get the best come back on buying into. We do not accept as true bundling mobile, desktop and tablet advertising simultaneously in an opaque manner is in the best concerns of our customers.”
Clearly, Microsoft is hearing to advertisers’ vocal anxieties about Enhanced crusades and is making a point to differentiate Bing publicity as the stage that has advertisers’ best concerns in brain.

Taking the issue farther, Dare Obsanjo, primary Lead Program supervisor for Bing publicity pursued up with a not-so-subtle mail yesterday on the Bing Ads blog titled “Enhanced Campaigns, Bing publicity and Advertiser Choice”.

“After reconsidering the user direct for upgrading to enhanced crusades and additional material on the enhanced campaigns website, we can glimpse why our advertisers are concerned. Consequently, we are taking the unprecedented step to broadcast our future product direction as it relates to functionality lately broadcast by a competitor.”

Obsanjo then best features (with screenshots) the decrease of tablet aiming at, the decrease of specific wireless device targeting, and the inquiry of whether Google is pushing a responsive world wide web design agenda on companies with the move to Enhanced Campaigns.

Forthcoming Changes To Bing Ads

Obsanjo broadcast some alterations to Bing publicity that will take effect “toward the end of the third quarter of this year” to coincide with the mandatory roll-over to Enhanced Campaigns for all AdWords customers.

Will advertisers still be adept to import their crusades from AdWords? In a word, Yes.

“For advertisers who trade campaigns from AdWords, we will plan to support the proficiency to mark ads as being wireless optimized and will respect this as a directive. This means publicity that are assessed as wireless optimized will not assist to desktop or tablet users. although we will extend to support being able to proceed into that crusade to mark the ad as only targeting wireless, tablet or PC users.”
Bing publicity will also characteristic amplified incremental tender functionality to support contradictory tender percentages and wireless and location aiming at to agree AdWords Enhanced Campaign capabilities.

These changes don’t address the issue of seek query volume on the Yahoo! Bing mesh, of course; but, numerous advertisers are expected to reply positively to Bing Ads’ declarations. Time will notify if their stance will help appeal new advertisers to the Bing publicity platform.

Wednesday, 20 March 2013

Facebook Timeline Change: Again

Ready for some more design tweaks to your Timeline? If not, watch out.Facebook is experimenting with some significant changes that are already showing up for a small number of users — and may roll out to the masses very soon. 

The new version is a return to tabs. Gone are the thumbnail pictures for "Friends," "Photos" and "Map" (where you see all the places you've checked in or geotagged yourself).

Some Facebook users found the same changes have been made to their personal Timelines.  Recent privacy settings and other changes have been rolling out in New Zealand first, so it’s a good indicator that the updates are forthcoming.

Layout – The new timeline will have a more “Old Facebook” feel to it. It is rumored that there will be one column of posts opposed to the current two column design. This will give content a more linear and assumable easy to follow flow. Users will find that the ability to stretch posts out across the Timeline via highlighting them will be gone, however it is reported that highlighting and pinning them will keep the posts at the top of the Timeline.

Sleek About Tabs –With the new Timeline, the Likes, Photos and Maps thumbnails previously seen under the cover image will be gone. These options will be condensed into a tab-like menu which features Timeline, About, Friends, Photos and More tabs. To organize these, users will utilize the “Collections Manager” which allows you to rearrange those tabs if desired.  Facebook suggests that these changes will simplify the Timeline, making it easier to navigate.

Other Misc Changes – A few other reported changes to be included in the new Timeline are that the relationship information currently visible will be removed and there will be a “More” drop-down tab which will open up a list of the apps attached to the Timeline. I would assume from this menu you will be able to manage your open graph apps.

I wasn't able to identify if these changes were going to impact brand pages, however past experience tells us that Facebook likes to keep things pretty consistent.  I would expect that this new Timeline will throw marketers yet another curve-ball   Keeping an eye on changes for users will help us all prepare for large scale changes that will affect brands. I personally feel like this new Timeline is reminiscent of the old layouts we all loved. Perhaps Facebook is 
now actually listening to its users?

What are your thoughts? Are you excited about the Timeline changes ?

Monday, 4 March 2013

Search Engine Optimization Tips For Website Traffic

As being the globally web will augment, it may come to be more and more demanding to convey tourists to your website. Following the steps in this mail, you can extend to be in front of the grades of competition. There actually is no part of experiencing magnificent data when no one comes to view it. Here are some effective ways to propel new persons to your website.

Keywords in <title> tag

This is one of the most important places to have a keyword because what is written inside the <title> tag shows in search results as your page title. The title tag must be short (6 or 7 words at most) and the the keyword must be near the beginning

Keywords in URL

Keywords in URLs help a lot - e.g. -, where “SEO services” is the keyword phrase you attempt to rank well for. But if you don't have the keywords in other parts of the document, don't rely on having them in the URL.

Keywords in headings (<H1>, <H2>, etc. tags)

One more place where keywords count a lot. But beware that your page has actual text about the particular keyword.

Keyword density in document text

Another very important factor you need to check. 3-7 % for major keywords is best, 1-2 for minor. Keyword density of over 10% is suspicious and looks more like keyword stuffing, than a naturally written text.

Anchor text of inbound links

As discussed in the Keywords section, this is one of the most important factors for good rankings. It is best if you have a keyword in the anchor text but even if you don't, it is still OK. However, don't use the same anchor text all the time because this is also penalized by Google. Try to use synonyms, keyword stemming, or simply the name of your site instead

Links from similar sites

Generally the more, the better. But the reputation of the sites that link to you is more important than their number. Also important is their anchor text (and its diversity), the lack/presence of keyword(s) in it, the link age, etc.

Wednesday, 30 January 2013

Facebook Open Graph Search

What is Open Graph really?

Open Graph is the way that Facebook organizes the information and attachments on its stage. When the communal mesh began, users could only attach with other users. With the introduction of the Open Graph protocol in 2010, users became able to connect with things on Facebook and round the web by clicking Like. By supplementing a bit of code to their sites, publishers could turn any webpage into a Facebook object.

In 2011, Facebook expanded Open Graph to permit users to connect to things with new verbs besides Like. These include read, watch, listen and play. alike to how developers can create things, they can now create activities. An Open Graph app is any Facebook canvas app, wireless app or website that has integrated “actions” as a means for users to share their undertaking back on Facebook.

whereas Open Graph apps can publish tales mechanically rather than of having to continually punctual users to mail things to their Timeline, frictionless distributing isn’t the most significant aspect of Open Graph. Instagram, Foursquare, Nike, TripAdvisor and Ticketmaster, for demonstration, all need users to take explicit activities before distributing activity back to Facebook, but they use Open Graph rather than the traditional share button because it allows stories from their apps to be correctly organised and aggregated in the feed and on Timeline.


As I’ve cited previous, in the 8 years since Facebook’s launch it accumulated 1 billion listed users – and that means a allotment of facts and figures. A alallotmentment! And now, with graph search you can gaze for absolutely any thing considering that facts and figures. You can inquire any inquiry and cross-reference it any way imaginable.
Let’s take a look at Facebook’s example of how graph seek can be utilised. They start with a simple seek: “Find associates who work at my company.” But that might not be enough for you, and you want to narrow it down – so Facebook permits you add “who like to ski”, for demonstration.
If you want to proceed out for a serving of food and don’t know where, than you can take your associates’ recommendations and seek for “Restaurants in London my associates have been to” and you will see a register of all those restaurants.

You can do the same with melodies, persons, photographs and anything additional you can think of. It really doesn’t get more exact than this. Not yet, anyhow. And now that I believe of it, it is really rather scary the way you could find absolutely anyone on Facebook, even if you have no concept what his or her title is.

Let’s state you glimpsed a girl you admired at a live performance last evening, but didn’t get to inquire her for her title. No difficulty, so long as she is on Facebook and the information you need is public, then you can likely find her. Just search “girl under 30 from London that likes very dark Keys” and roam through the outcomes and she’ll probably be one of them.

I’m sure this will origin abounding of privacy matters among Facebook users, even if graph search won’t display details you haven’t made public. although, there’s habitually certain thing that you might have missed and forgot to set on private. We don’t even understand if it has the power to seek through mails and status revisions. It likely will, even if later on. Graph search actually has the promise to be an vital device for stalkers and persons will likely revolt against it. But I believe it will make Facebook a lot better, and a alallotmentment more joy. It actually opens up a world of possibilities for regular persons and for businesses.

Friday, 11 January 2013

Make New Year’s Resolutions For Your Business

Despite of how prosperous your business is, there is always room for enhancement. And when is a better time to change than now? In respect of 2013 we have come up with a couple of New Year’s resolutions — considering your customers, workers and yourself — that every e-commerce business can, and in some situations should, follow.

Planning for Growth in the New Year

Forward-looking managers understand that very sensible and attainable enterprise goals need to be established and follow interior methods that are well-planned and productive in accomplishing the jobs claimed of them.

In establishing these goals, some key inquiries that should be inquired like: Is everyone on the identical page when it arrives to enterprise designs? Are the goals clearly characterised and sensible enough to stand a possibility of being accomplished? Are there any obstacles that stand in the way, or lawful and regulatory hurdles that need to be overwhelm? Have critical enterprise requirements been amply foreseen and budgeted for?

Try Something New

This can be a scary, yet a necessary leap for some enterprises who are utilised to doing the same old repetitive trading techniques. We’re suggesting you proceed for the proceedld this year and try the new trading strategy renowned as “Inbound Marketing”, which has been exploding full vapour ahead due to the continuous attractiveness of communal newspapers. This new technique, which engages creating and circulating precious content to drive new website tourists and alter directs into customers, isn’t departing anytime soon. These methods have verified to be invaluable for our purchasers as well as our own internal trading scheme. Start the year out right by taking up this new trading technique for your business.

Actively use social media

Do you have a profile on communal media but you don’t use it very often? Then why not make 2013 the year you become a social media Marketing guru and increase the advantages for your enterprise.
communal newspapers is a great communication device which can help to build your status, gain valuable clientele feedback, attract new clienteles and position yourself or your enterprise as a thought-leader in your commerce. although you can’t take benefit of these benefits if you are not actively engaged with communal media.

Create a PR strategy

Have you been conducting your own PR undertakings but want to see more outcomes in 2013? You can accomplish this by developing a PR scheme for your enterprise. A PR strategy will help you target your connection to the right assembly and the right publications at the right time.
A strategy can also help you to characterise your goal assembly and permit you to evolve the right key notes to communicate to them. Without a scheme you won’t have a clear aim for your PR undertakings, which will make it difficult to assess your success.
If this sounds too tough then you can always employ a PR agency to raise your profile in the media.